TCU Baseball Leverages Celebrity Appearance at Annual Banquet

The Texas Christian University Baseball team will host its 7^th annual First Pitch Banquet on Friday, February 5^th. Current ESPN analyst and former Texas Ranger and New York Mets manager Bobby Valentine will make a guest appearance at the event along with the members of the 2010 TCU baseball team.

The First Pitch Banquet includes a silent auction and reception dinner to benefit the TCU baseball program. The cost of registration is $100 per seat, with all support being used to offset scholarship, equipment, and travel aide expenses. The banquet serves as the signature event for the baseball team each year.

The majority of athletic departments allocate a large portion of their annual donations to supporting the general scholarship fund, offsetting yearly scholarship costs for all varsity sports. The TCU baseball team illustrates how individual teams can also contribute to raising money for their program. The First Pitch Banquet is a great example of using an event to cultivate, solicit, and steward avid baseball supporters, as well as strengthen fans’ relationships with the coaching staff and players. Additionally, leveraging relationships with celebrities like Bobby Valentine will help create an unforgettable experience for all who attend the event. This unique, targeted approach will continue to pay dividends for both the baseball team and the athletic department.

by Matt Kirinovic